Edaalia is a travel-focused women's brand that seeks to connect the Eastern world to the Western world through fashion. To support this pillar of the brand, I developed a journal-style blog that invited customers into the journey and created deeper connection.

Lemonade Fashion is an online marketplace representing a global network of sustainable designers. I developed brand biographies that helped customers understand each label’s story, values, and point of view.

Made Institute is a Philadelphia-based fashion design school committed to accessible education. I redesigned the newsletter using industry-informed research to better engage and communicate with prospective students.